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Shop Vermilion For All Your Mother's Day Needs
This Mother's Day treat mom to something special from one of Vermilion's local businesses. Vermilion merchants offers unique gifts, fresh flowers, homemade candies, art, dining and antiques galore.
Our businesses offer superb customer service the way it used to be. Vermilion's historic shopping district, Harbour Town 1837, awaits you downtown and offers dozens of boutiques, restaurants and services. Vermilion's west end and south side offer all the conveniences of modern-day shopping, dining and services.
Support your community by shopping Vermilion first. While you may not be able to do all your shopping in Vermilion, by choosing to shop Vermilion first you help our local economy and keep your money re-circulating in your home town.
Sometimes seemingly small acts can make a big impact. Take family spending. You may think you’re just fulfilling your family’s wants or needs when you shop or dine out. Think again. The choice of where you spend your money makes a big difference to your community. Spending your money with local businesses puts your money to work directly helping your community’s economy—just one way your community benefits from its home town businesses.
Those businesses use goods and services of other local businesses—re-circulating your money about three-and-a-half times longer locally than if you spend it at an out-of-town big box chain. This creates greater community health and prosperity. Now imagine the impact on our community if everyone shopped locally. You can stop imagining and help make it a reality.
"Shop local first—to maximize the impact of your dollars and inject potentially millions more into the local economy through doing your shopping, dining out and other business with local businesses."
From rural to urban areas, an ever-growing chorus of citizens aments losing a sense of community. Before developing shopping habits, we typically choose to do business where we perceive the best value for our time and money. But perceptions only are as sound as the scope of information creating them, and we humans like short-cuts. Thus, it's as easy to accept as truth the omnipresent big box corporate chain ads bombarding us daily as to miss information about the values small businesses provide us, both personally and in community.
There are many well-documented benefits to our communities and to each of us in choosing locally owned businesses. Here’s why.
Locally owned businesses:
- Spend more money at other local businesses helping the local economy grow – creating a “multiplier effect” - rather than this money “leaking out” through remote corporate headquarters and centralized purchasing departments
- Pay more in local and state taxes than outside corporations
- Are part of what makes Vermilion unique and distinctive, attracting tourism from surrounding areas and out of state
- Make up the largest employer category, nationally and locally
- Give better customer service overall
- Have owners that live in the communities they do business in and are free to make decisions based on local needs
- Require less public investment than large employers seeking tax breaks or special zoning consideration.
It is not always possible to buy everything you need from locally owned businesses, but if everyone purchased one more item locally when they shopped, the effects would be tremendous. The point of this campaign is to encourage people to Shop Local First when choosing where to buy goods and services!
Save time, save gas, save money. Shop Vermilion First!
5/4/08
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